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Digital Media Planner - Media Firm

2.00 to 4.00 Years   Navi Mumbai   16 Mar, 2023
Human Tree India
Job LocationNavi Mumbai
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    The key expectations of the role :- Formulate strategy as per the clients objective to meet digital media goals.- Creating a media mix for achieving brands objective- Responsible for creating integrated media plans across digital avenues. - Negotiate, purchase and maintain online media for various accounts, securing competitive rates and appropriate added value.- Ideating on the Social media strategy for the current clients and for new client proposals- Share articles/contribute to PR with respect to Media and our thoughts and inputs on digital media- Track media expenditures to ensure agency and client budget compliance and keeping track of category wise learnings, KPI benchmark basis analysis of campaign level data.- Build thought leadership in the industry and within the team by sharing media decks and various approaches that digital can shape a brands presence.- Identify opportunities of additional business from new and existing clients- Manage projects, where you shall be leading the project, client servicing and close the project, per the requirements.- Insights mining for target audience using secondary research tools- Keeping track of category wise learnings, KPI benchmarks basis analysis of campaign level dataThe Individual: (education and experience) :Essential :- A Bachelors Degree in any discipline.- 2+ years of experience with creating media proposals for digital, social, search engine campaigns.Desirable :- A Post graduate degree or diploma in management.- Experience in selling digital media solutions.This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,

Keyskills :
media planningmarketingadvertisingcustomer relationsonline mediadigital mediasearch enginemedia strategytarget audience

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