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Social Media Team Leader

4.00 to 9.00 Years   Mumbai City   13 Apr, 2020
DG7
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

SEM Specialist/ Manager Adwords and SMM

Job Position : SEM Specialist/ Manager Adwords and SMM

Experience : 2 4 years

Desired Candidate Profile:

We are looking for a candidate to manage our paid campaigns on google and social media. As a campaign manager you would be managing our budgets across Google, Facebook, Twitter, Linkedin, etc, to create campaigns, optimize and deliver targeted ROI on the following:

  • Search Retargeting Site Remarketing
  • Display Advertising
  • Mobile Marketing
  • Paid Social Advertising

You should have understanding of Google Analytics, Configuration of account, Tracking Parameters and reporting. Excellent control on the following tasks- Keyword Bidding, Ad copy writing, re-marketing, content ads, Match type strategies, Landing page testing.

Job Responsibilities:

  • Understanding client goals/objectives and their entire digital marketing needs including Search Engine Marketing (SEM), Social Media, Display Advertising Work jointly with internal team to drive campaign strategy development
  • Execute on weekly campaign targets.
  • Plan for campaigns across google and social media channels Work with other team members to get required creatives
  • Optimize copy and landing pages for paid search engine marketing campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns for spends, visits and daily budget.
  • Find opportunities for optimization through A/B tests
  • Compare performance on Desktop Vs Mobile and take corrective measures wherever required
  • Generate awareness for our products through extremely optimized display campaigns.
,

Keyskills :
salescustomer relations slaquality coachingsearch engine marketing sem search engine marketingcampaign strategy development

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