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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Software |
| Functional Area | Market Research (MR) |
| EmploymentType | Full-time |
Integrated Marketing & Communications Associate Manager Financial Services, India Job Specifications: Working as part of the Accenture Marketing & Communications (M&C) team, this position will be responsible for helping lead integrated marketing programs to support achieving the business priorities of Accenture India s Financial Services (FS) Consulting business. This is a managerial position based in Mumbai reporting to the APAC lead for FS M&C team based in Singapore while working closely with the India Business M&C Lead based in India. The ability to deal with senior executives within the organization as well as C-level clientele across industry verticals is a must. Key responsibilities: Conceptualize Accenture Financial Services business priorities and programs and translate them into integrated Marketing plans for internal, external, and C-Suite audiences. Identify and develop messages and content based on business requirements and focus areas. Develop a comprehensive Marketing Plan for the business in alignment with overall business and company priorities. Build and execute a robust Account Based Marketing with existing clients and Opportunity-centric Marketing program with prospective clients providing marketing support to the business team for their RFI and RFP processes. Work closely with senior stakeholders and subject matter experts, to promote and amplify new capabilities that informs, educates and inspires target audiences to drive business goals. Help develop various marketing assets to facilitate the Integrated marketing programmes across various channels Digital, Media, Internal Communications, Industry level events, etc. working with the various departments of the integrated marketing and communications team. Build strong relationships and offer tactical and strategic communications support and advice to designated business leaders. Create case studies and PoVs working with the local and global experts and amplify them through an array of content marketing tactics via internal and external channels. Educational Qualification: MBA / Master s degree required, prefer in marketing & communications, journalism or related. Technology industry marketing experience preferred. Minimum of 12 - 14 years of experience in marketing and communications, preferably with some experience in the technology / Financial Services industry; experience in applying marketing concepts; branding and message development skills is a must. Excellent inter-personal, communication, and content skills required.,
Keyskills :
marketingsalesbusinessdevelopmentbuildstrongrelationshipscontentmarketingfinancialservicesmarketingarketingsupp