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Assistant Manager - Digital Marketing - Construction Products

3.00 to 8.00 Years   Mumbai City   07 Nov, 2022
ertex Corporate Services
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaInternet Marketing
EmploymentTypeFull-time

Job Description

    Position: Assistant Manager - Digital Marketing (Leading Construction Products Co)Role:- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns- Design, build and maintain our social media presence. - Website Management with enhanced UX and SEO performance- Performance campaign for relevant traffic inflow and lead generation- Enquiry Management via lead source tracking, call center management and business conversion tracking- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Digital tools development with Martech integrations for enhanced user experience- Proficient knowledge in Web analytics tools (Google Analytics, WebTrends etc.)- Identify trends and insights, and optimize digital spend and performance based on the insights- Collaborate with internal teams to create landing pages, product listing and relevant content integration - Utilize strong analytical ability to evaluate end-to-end customer experience across various digital channels - Collaborate with digital agencies and other vendor partnersRequirements:- MBA in Marketing/ Post Graduate- 3+ yrs of experience in digital marketing profile from Industries like Construction Products/FMCG/Retail/Service/Media/Banking, etc.- Excellent Communication Skills- Should have worked in a Company with a good brand presence- Critical thinking Skills- Extensive experience in UX design and SEO Optimization- Strong proficiency in Web Analytics tools (Google Analytics, WebTrends, etc.)- Extensive experience in data analytics and evaluating efficiency of digital marketing campaigns- Expertise in stakeholder management (internal stakeholders, vendor partners, digital agencies, etc.)Location: MumbaiThis position is for a Client of Vertex Corporate Services which is a Leading Construction Products Co,

Keyskills :
salesmisaccountstatbankingcall center managementsocial mediaweb analyticslanding pagesdata analyticsdigital channelsdigital marketingcenter managementcritical thinkingwebsite management

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