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Job Location | Kolkata |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Management Consulting / Strategy |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Group Brand Manager - Personal Care - KolkataRole : GBM Reporting : GM-MarketingJob Location : Kolkata HKindly apply appropriately ASAP.The incumbent :- Assumes for group of brand responsibility for monitoring all marketing & and branding activities for Organization while maintaining brand focus internally & externally.- Develops the marketing & brand management strategy of the Organization to support top line & bottom line growth & foray into new segments and innovative products.- Directs the evaluation of Organizations brand portfolio including brand definition & proposition, advertising concept, pricing, packaging, place and promotion for each category & brand.- Assumes overall responsibility for Brand Activation.- Ensures co-ordination with sales department to implement & monitor all marketing initiatives.- Ensures effective media evaluation & planning attain maximum ROI by coordinating with key media providers.Specifications Required :- Tier 1/ Tier 2 B School passout- Minimum years of experience - 8-10 years- Must have sales exposure during his career- Must have done Pan India brand management for at least 5 years in any good FMCG company.This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,
Keyskills :
marketingadvertisingbrand managementnationalsalesbrandingidentity marketing