Brand Manager Brand Planner

2.00 to 7.00 Years Kolkata 29 Dec, 2022

MACKENZIE MODERN IT SOLUTIONS PRIVATE LIMITED

Job Location	Kolkata
Education	Not Mentioned
Salary	Rs 2.5 - 6 Lakh/Yr
Industry	Manufacturing
Functional Area	Marketing / CommunicationMarket Research (MR)
EmploymentType	Full-time

Job Description

Analyze brand positioning and consumer insights
Shape and communicate our vision and mission
Translate brand elements into plans and go-to-market strategies
Manage a team of marketing people working on brand initiatives
Lead creative development to motivate the target audience to take action
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors activities
Oversee new and ongoing marketing and advertising activities
Monitor product distribution and consumer reactions
Devise innovative growth strategies
Align the company around the brands direction, choices and tactics

Keyskills :
brand managementbrand communicationbrand advertisingbrand promotionbrand buildingbrand solutionsbrand marketing

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Brand Manager Brand Planner

Job Description

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