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Digital Marketing Specialist

2.00 to 6.00 Years   Indore,Other Madhya Pradesh   04 Jul, 2024
Systango
Job LocationIndore,Other Madhya Pradesh
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT Services & Consulting
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    We are seeking a talented SEO Specialist to join our dynamic digital marketing team at Systango. As an SEO Specialist, you will be responsible for developing and implementing effective search engine optimization strategies to drive organic traffic and improve our websites search engine ranking.Key Responsibilities: Conduct keyword research using SEO tools such as SEMrush, Ahrefs, Google Keyword Planner, etc., to identify target keywords and opportunities. Optimize website content, including landing pages, blog articles, and product pages, for SEO best practices. Perform technical SEO audits to identify and fix issues related to site architecture, URL structures, mobile optimization, site speed, and other factors that affect SEO performance. Monitor and analyze website performance metrics using tools such as Google Analytics and Search Console. Collaborate with content creators, designers, developers, and other stakeholders to implement SEO recommendations and best. practices. Stay updated with the latest industry trends and changes in search engine algorithms to ensure effective SEO strategies. Generate regular SEO performance reports and communicate insights and recommendations to the marketing team and management.Job Requirements: Bachelors degree in Marketing, Communications, Information Technology, or a related field. Proven experience as an SEO Specialist or similar role with 2.5 to 4 years of experience in IT services or product companies. Knowledge of SEO tools such as SEMrush, Ahrefs, Moz, Google Analytics, Google Search Console, etc is good to have. Strong understanding of search engine algorithms and ranking factors. Excellent analytical skills with the ability to interpret data and provide actionable insights. Solid understanding of on-page and off-page SEO techniques. Experience with content management systems (CMS) and website platforms. Good communication and collaboration skills with a proactive approach.,

Keyskills :
SEOKeyword ResearchContent OptimizationGoogle AnalyticsContent Management SystemsTechnical SEO Audits

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