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Job Location | Hyderabad |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Medical / Healthcare |
Functional Area | Market Research (MR),Marketing / Communication |
EmploymentType | Full-time |
We are looking for an Advertising & Brand promotion manager who is passionate about uncovering consumer insights and delivering innovative marketing campaigns. You will join a dynamic and fast-paced environment and you will generate strategies that grow market share and brands reputation, improve customer experience and drive growthResponsibilities and DutiesHelping Management to form Advertising and marketing Strategies for our organization.Analyse how our brand is positioned in the market and crystallize targeted consumers insights.Planning Media, Digital and Outdoor campaigns.Budgeting and deciding and marketing budget and spendings.Getting the best quotes from Media houses for different campaigns.Take brand ownership and provide the vision, mission, goals and strategies to match up to.Translate brand strategies into brand plans, brand positioning and go-to-market strategies.Lead creative development and create motivating stimulus to get targeted population to take actionEstablish performance specifications, cost and price parameters, market applications and sales estimates.Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs).Monitor market trends, research consumer markets and competitors activities to identify opportunities and key issues.Oversee marketing and advertising activities to ensure consistency with product line strategyMonitor product distribution and consumer reactionsAnticipate bottlenecksBrainstorm new and innovative growth strategiesAlign the company around the brands direction, choices and tacticsAnalysing how our brand is positioned in the market and crystallize targeted consumers insightsTaking brand ownership and provide the vision, mission, goals and strategies to match up toTranslating brand strategies into brand plans, brand positioning and go-to-market strategiesRequired Experience, Skills and QualificationsProven working experience as brand manager or associate brand managerDrive for results and leaderships skillsExcellent understanding of the full marketing mixHighly creative with ability to think out of boxExperience in identifying target audiences and devising campaigns that engage, inform and motivateProven ability to develop brand and marketing strategies and effectively communicate recommendations to executive managementStrong analytical skills and data-driven thinkingAdvanced communication and interpersonal skillsUp-to-date with latest trends and marketing best practicesComfortable working with numbers, metrics and spread sheetsExcellent command of the English languageBS/MS degree in marketing or a related field
Keyskills :
budget managementmarketingteam managementadvertisingsalesbrand managementconceptualizationbusiness developmentbudget preparationconcept developmentbudget analysis