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Posted - Content Management Asst Manager

3.00 to 5.00 Years   Gurugram   12 Dec, 2022
AXA XL
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryInsurance
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

    *What will your essential responsibilities include
    • Manage website for all regions globally in co-ordination with regional marketing teams for webpage creation and content updates.
    • Create website landing pages, forms, and other website assets to support marketing objectives.
    • Manage data integrations between Sitecore CMS and other marketing technology.
    • Leverage existing CMS templates and components, and build new ones as required.
    • Build out website personalization around visitor profiles and geographic information.
    • Ensure updates are launched on time, monitor, and resolve errors on the web pages, and audit content.
    • Create advertising campaign landing pages on CMS platform for product launches and initiatives.
    • Liaise with IT to resolve technical issues and to implement development changes to the CMS.
    • Ensure content meets SEO standards and support company-wide websites including parent, business, and regional websites.
    • Monitor performance of website pages to identify opportunities to optimize.
    • Act as a liaison between local marketing teams & developers to streamline digital marketing projects.
    • Conduct web reviews with content stakeholders, project team and legal teams.
    • Define high-level website content strategy, planning and project priority.
    • Collaborate with colleagues from across disciplines, products, and countries.
    • Stay up to date on website content best practices and share learnings across the team to mature AXA XL s marketing practices.
    • Employ segmentation, A/B testing, data analysis, and data quality management.
    • Manage incoming website enquiries, including creating form fields and forwarding on to relevant team members.
    • Make compliance updates to the website as required.
    This is a global role and you will report to the Head of Digital Marketing., *We re looking for someone who has these abilities and skills: Required Skills and Abilities:
    • College degree in Marketing; and/or three to five years equivalent experience working in a marketing or advertising role.
    • Experience running website content management systems (CMS). It is preferred that the Website Content Manager have experience in Sitecore, but not required.
    • Consistently self-motivated to elevate knowledge and skill level.
    • Excellent written and verbal communication skills.
    • Knowledge of marketing fundamentals, sales, and business processes, preferably in a B2B environment or on a global scale.
    • Working with remote colleagues across regions and time zones.
    • Excellent project and time management, critical thinking and problem solving.
    • Have a sense of ownership and determination to deliver impact.
    • Maintain high standards regardless of the situation. Understand accountability-based culture for excellent outcomes Not waiting to be told what to do but taking initiative and focusing on delivering results.
    • Proficient in spoken and written English. Working knowledge of German, French, and/or Spanish will be valuable.
    • Able to travel as required, approximately 5%.
    Desired Skills and Abilities:
    • Proficient in HTML and mobile responsive design.
    • Understand data management, data hygiene, and quality assurance.

Keyskills :
content management systemsweb pagesdata qualitydata analysislanding pagesdata managementtime managementlocal marketingcontent strategy

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