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Copywriter

2.00 to 5.00 Years   Delhi   10 May, 2020
j3 Vista Printers PvtLtd
Job LocationDelhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryPrinting / Packaging
Functional AreaSales / BDContent Development
EmploymentTypeFull-time

Job Description

A LITTLE BIT ABOUT THE ROLE:

The Copywriter combines campaign planning, creative strategy copywriting. They are experts in storytelling and dramatization of subject matter. Their role is to create inspiring and exciting campaigns that go beyond the client brief and help deliver tangible measurable results for our client.

WHAT YOU WILL BE DOING:

  • To be responsible for the conceptualisation and execution of small, mid and large size thematic and tactical campaigns, across ATL, Digital BTL.
  • To understand the importance of brand creative strategy and deliver output that is both creative and effective.
  • To understand the importance of telling stories
  • To write short and long form copy, scripts, etc.
  • To create and repurpose content for different usages
  • To combine an authoritative voice and consumer education with comprehensive marketing integration
  • To work closely with clients to create strong concepts from initial briefing
  • To set tone and drive creativity, working closely with agency and client leads to ensure creative excellence
  • To maintain a high awareness of relevant trending topics and news to identify content opportunities
  • To ensure consistency and quality across all written content

WHAT SKILLS YOU WILL NEED TO BE GREAT IN THIS ROLE:

  • A minimum of 5 as a Copywriter at / across top-level agencies, with a strong mainline background.
  • Experience of working with international national brands, having delivered pan-India large-scale campaigns
  • Prior experience writing spots for television is a must.
  • A thorough understanding of how content can play out across multiple mediums
  • Demonstrated ability to combine and translate complex material from different sources and contexts into stories and content that engage and resonate with target audiences
,

Keyskills :
copy writingcampaign planning creative strategy atlset brandspots agencyoutput

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