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Chief Marketing Officer - FMCD/FMCG

18.00 to 22.00 Years   Delhi   27 Jun, 2023
Job LocationDelhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryConsumer Durables / Electronics
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    The incumbent should be an MBA from premiere institute with a leadership level experience in Brand Management, ATL (Print, TV, Radio, Digital, Social) , BTL Activation, Marketing Strategy Planning & Execution, Brand Architecture, P&L Management and People Management in a FMCG , Consumer Goods and Paints Etc Companies. KRAs- Build and manage the robust marketing function - Leading the marketing team of all group companies- Leading ATL, BTL, Communication and campaign management for group companies.- Marketing Strategy Planning and Implementation for group companies.- Responsible for Brand equity and Brand Health , Brand Architecture for all businesses - P&L Management & Budget Management - Leading events , sponsorship for brand building- Employ a variety of communications tools: print advertising, public relations, visual merchandising, direct marketing, strategic partnerships, events marketing, on-line, viral marketing,, Digital Marketing etc.- Develop, optimize and track annual brand marketing budget.- Ensuring brand hygiene via regular audits- Building social advocacy charterThis job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,

Keyskills :
marketingsalesadvertisingbrand managementbusiness developmentbrand equitybtl activationconsumer goodsbrand marketingviral marketingpublic relations

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