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Job Location | Bokaro |
Education | Not Mentioned |
Salary | Rs 1.5 - 3.5 Lakh/Yr |
Industry | Security / Detective Services |
Functional Area | Housekeeping,General / Operations Management |
EmploymentType | Full-time |
Many gatekeepers develop a level of hostility towardoutside salespeople. This is understandable if you consider that salespeople frequently resort to trickery or outright lying to get past gatekeepers in order to reach the decision-maker. A gatekeeper who allows someone unworthy access to the boss will likely be reprimanded, so theyre motivated to do their job well.There is no trick that wont lead the gatekeeper and the decision-maker from getting annoyed by you, which isnt good if youre hoping to make a sale. Instead, its better to treat the gatekeeper professionally with respect.Hopefully, youll gain their cooperation, and this canmake your sale far easier to close. The alternative is to antagonize them to the point that youll have no chance of ever speaking to the decision-maker.Breaching the GatekeeperB2Bgatekeepers, likereceptionists and secretaries, are typically responsible for taking all general phone calls for the office and setting appointments. Theyre rarely involved in the decision-making process, so your best tactic may be to use the system to your advantage. Dont try to get past him or her. Instead, let them do their job and arrange an appointment to see the decision-maker.Executive assistants often become involved in the buying process, at least on an advisory level, so you might want to take a different approach with this kind of gatekeeper. You need to sell him or her, then give them some time to sell you to the boss. Start by explaining what youre offering, then tell them that youll touch base again in a week or so. Its best to treat these kinds of gatekeepers as extensions of the decision-maker.B2C salespeople also have to deal with gatekeepers, although the gatekeeper function is less formal. For example, a parent might act as a gatekeeper for their child, or a wife might do it for her husband. B2C gatekeepers generally turn out to have a say in the purchase, so its extremely important to be respectful toward them
Keyskills :
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