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Job Location | Ahmedabad |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Management Consulting / Strategy |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Marketing Communication ExecutiveRole SummaryMarcom executive will be responsible for developing and implementing marketing communication strategy of IKON and its clients. He/She will be also responsible for developing and delivering communication messages among the target audience, coordinating and maintaining relationship with clients, strategic partners, the media, and industry associations across India and globally.Roles & Responsibilities:Developing and executing a marketing communication plan for IKON and its clientsConducting market research to develop a marketing communication strategy and planCreating unique messages for each target audience, message theme and its format.Developing content for internal and external communication initiatives, including the corporate and product brochure, marketing materials, website, newsletters, press releases, announcement, media queries and other communication & PR materialsead the creation of marketing collaterals with the help of in house team and external resourcesead the delivery of corporate announcements, news releases, expert opinion, newsletters, articles and other communication messagesIdentifying media opportunities in the mainlines, tabloids, websites, regional, channels and maximizing media mileageWriting articles and publish it through blogs and other online and offline mediaCreating the concept of promotional activities and execute it for both offline and online channelsCoordinating with creative agency and other service provider to execute a marketing communication planBuilding and maintaining positive relationship with news media, strategic partners, industry association, vendors and other key stakeholdersDeveloping and Implementing Digital Marketing planChecking heath of content and editing periodicallyAssisting Seniors in their need of market insights, data/information and other consulting work as and when requireMaster degree in marketing or mass communicationMin 1-3 years of working experience as Marcom in any advertising or PR agency, news media, management consulting firm or corporate houseExcellent written, oral communication and presentation skillsCreative and Proficient in developing key messages and content for marketing materials, advertising, corporate announcement, newsletters and press releasesSound knowledge of online and offline advertising, PR and promotional activitiesExperience in Digital Marketing including social media, blogs and other digital marketing toolsProficiency in English & Hindi languageMust be competent with all Microsoft Office applicationsAbility to handle multiple projects independently and as a part of a teamEffective time-management skills with ability to meet deadlinesPassion, personal alignment, and commitment to the mission of IKONOne of the leading marketing consulting firm in India that specialized in developing and implementing results-oriented marketing strategies,
Keyskills :
marketingadvertisingbrand managementsocial mediabrochureshandle multiple projectspress releasesmarket researchtime managementcreative agencytarget audiencemicrosoft officedigital marketingking experie